Rootz Branches Out into Sports Betting With its Wildz Brand

By Matt Speakman,
Betting Expert at online-gambling.com

Matt Speakman Betting Expert at online-gambling.com

A die-hard fan of the Patriots, Matt Speakman is an expert on everything related to sports betting and DFS sites. Over the years, he has proven a valuable asset for our team at online-gambling.com. You can find Speakman's professional tips and tricks in any of his many articles on the website.

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Last updated: November 30, 2024

Rootz, the innovative online casino group with a registered address in Malta, has recently announced the expansion of its Wildz brand into the exciting world of sports betting. This strategic move marks a significant milestone for the company, solidifying its position as a leading player in the iGaming industry and combining casino gameplay and sports betting on a single platform to meet varied player interests.

The platform will offer a wide range of sports markets, competitive odds, 24/7 live streaming, a live chat function, and a user-friendly interface that caters to both seasoned gamblers and newcomers. In addition, a selection of podcasts will provide an informational layer for users who want to keep updated on sports trends and betting insights

Rootz CEO Sam Brown is feeling confident about the new platform and had this to say: “The Wildz marketing payoff line has always been Get More, and that’s exactly what customers can expect. Not only can they enjoy the world-class online casino experience they’ve come to expect, they can have a go at a competitive sports wager if they choose to.”

Key Features of Wildz Sports Betting

A full sportsbook is available for Wildz players, allowing them to engage in sports bets and other sports-themed entertainment products. It comes with a new customized front-end, assisted by the sports betting software provider Altenar. Key features include the following:

• Sportsbook card layout: A pleasing UX design appeals to existing customers and new users. It’s adjustable to suit different markets
• Bet of the Day function: A superboosted bet with 50+ different boosted odds
• Free-to-play game: Predictor games hosted by Splash
• Access to eSports lobby: Features championships such as the IESF Female World Esports Championship 2024, Perfect World Shanghai Major 2024, and many others
• Customizable bets and a “For You” widget: Personalizing recommendations and user preferences allows the sportsbook to adapt to individual player habits and betting styles.
• Additional features: These include influencer-led wagers, shared bets, seamlessly switching between casino games and sports betting

About Rootz

Rootz is a dynamic and innovative online casino group that operates a portfolio of successful brands, including Wildz, Dunder, Caxino, and Thrill. The company provides players with exceptional gaming experiences, powered by cutting-edge technology and focusing on responsible gaming.

Several factors can be attributed to the brand’s success. For example, its player-centric approach shows that it prioritizes the needs and preferences of its players and continually strives to improve its various platforms. The company also uses the latest cutting-edge technology to deliver fast and enjoyable gaming opportunities for all.

Rootz’s expansion into the world of sports betting reflects the evolving trend in the iGaming sector for integrating multi-functioning platforms to meet the needs of a diverse audience. Hosting a sportsbook and casino on the same platform makes it easier for players to exercise their preferences. They can enjoy a few spins on the slots and then place bets on their favorite sports and competitions without the hassle of registering for another site.